FCM Travel Asia has named Gursheel Dhillon as its new Head of Marketing. A seasoned marketer and communicator, Dhillon has played a crucial role in the company, managing Public Relations and Communications across six key markets in Asia.
In her first year with FCM, she was honored as the Global Corporate Marketer of the Year by the ASX-listed Flight Centre Travel Group (FCTG), securing over 800 media features. Dhillon has effectively shaped FCM’s narrative in Asia, enhancing the brand's visibility in both trade and mainstream media while collaborating closely with key stakeholders.
With over a decade of experience and a robust regional network, Dhillon has developed successful strategies for various lifestyle businesses and is recognized as an award-winning entrepreneur.
“Dhillon’s expertise, drive, and productivity have made a significant impact on our business. Her accomplishments exemplify what can be achieved under FCTG’s ‘Brightness of Future’ initiative, which empowers team members to advance their careers and explore new opportunities within the company,” stated Bertrand Saillet, Managing Director of FCM Travel Asia.
“I’m excited to lead our brand into new heights within the business travel management sector,” said Dhillon. “Working alongside our agile marketing team, I’ve enjoyed leveraging data to create 'Glocal' marketing strategies that distinguish us from the competition. I look forward to launching innovative campaigns and engaging with our customers at the upcoming inaugural FCM Singapore Summit.”