As India witnesses things moving towards normalcy in a phased manner, the Indian wedding industry severely hit by the lockdown is also on its road to recovery. A recent customer and venue partner survey conducted by OYO’s Weddingz.in across 30+ cities & 5000+ respondents in India “Re-setting Wedding Industry Expectations in the Post-COVID-19 World” highlights that the industry will witness a massive surge in the number of events by the end of the year, making this one of the biggest wedding seasons so far.
The report reveals:
? Basis the incoming customer inquiries, 83.6% of events (weddings or related) that were planned for summer have already been rescheduled to winter
? Average guest list size for events in Oct-Dec 2020 basis customer inquiries is between 400 to 500 pax which is consistent with pre-covid numbers
? 56.44% of customers and 55.83% partners expect the upcoming winter wedding season to be the biggest so far. The ‘carry forward’ of events from summers is likely to make this winter see the biggest ever wedding season
Sandeep Lodha, CEO, OYO’s Weddingz.in
Weddings in India have always been an elaborate affair since they are considered to be a huge milestone for families across cultures. At present, the Indian wedding industry is slowly and steadily on the road to recovery. Our recent customer & partner survey indicates a similar trend earmarking the boom of the big fat Indian weddings this winter with safety and hygiene norms topping the list of pre-requisites. The ‘carry forward’ weddings from summer to winter will generate high demand for wedding venues and planners who employ best practices and protocols to conduct weddings in a pandemic hit reality. Understanding the need for safe weddings, we recently launched ‘Wz Safe’ tag on venues that ensures highest standards of hygiene, cleanliness, minimum touch SOPs, and safety precautions are followed across venues. We are committed to delivering on this promise so that customers can celebrate their special day without any fear or apprehensions.